Running a promotion or competition is a easy way to gain new followers and generate a little bit of buzz around your page. When run correctly, a promotion will encourage large amounts of engagement and interaction, and should generate a … Continue reading →

Facebook has begun rolling out updated “Hovercards’ when users mouseover a username or Page name. Hovercards now display the user’s cover image and employment information, making it easy to identify familiar friends or business pages.

A new help center page from Facebook outlines how brand pages can now assign specific duties and permission levels to individual page admins. The chart below outlines the new roles of manager, content creator, moderator, advertiser and insights analyst, alongside … Continue reading →

With Social Media focusing on engagement and conversation, it is important to post relevant content and respond to your fans in a timely manner. Unfortunately, being in front of a computer is not always possible, but it is still important to be able to respond and act on opportunities at any time. In line with Facebook’s new focus on mobile, they released a new tool for Mobile Page Management overnight.

UPDATE (26/04/12): Facebook has recently confirmed the information in this post – “all Facebook Page profile pictures would be updated to the 160px size on the 26th April 2012.”